Visitor Information Centre revitalised and prepared for the new season

Press Release

Published on 18 March 2025


Stratford-on-Avon District Council's Visitor Information Centre in Stratford-upon-Avon is preparing to reopen its doors and once again welcome visitors.

Visitor Information Centre (after)

The VIC has been closed since late January while it underwent a series of refurbishments, provided by Arden Construction, aimed to improve the experience for many hundreds of visitors to Stratford-upon-Avon each year.

The building will reopen with a fresh look, with the brighter interior designed to give visitors the very best first impression of Stratford-upon-Avon as one of the most significant historical and tourist locations in the Midlands.

The Visitor Information Centre is a key location for those visiting the town for the first time, not just as a base for information, but also as an opportunity for visitors to purchase tickets to local attractions, maps of the town and merchandise.

The improvements to the building also reflect the District Council's commitment to tackling climate change. The installation of additional roof insulation, upgrades to improve the efficiency of the electrical systems and the fitting of new, energy efficient LED lighting mark significant steps into improving the sustainability of this building.

 Cllr Liz Coles, Housing and Customer Services Portfolio said: "The Visitor Information Centre is an important part of our tourism offering and provides a trusted voice for visitors.  It's so important that we have a functional, modern and sustainable facility, and the £87,000 investment made endorses our commitment to provide the best possible gateway to explore our District.

"The tourism economy is vitally important to Stratford-upon-Avon and across the District and we welcome thousands of visitors locally and from across the world every year who all want to experience our delightful destination for themselves.  As well as being a point of contact, the VIC supports the local tourism economy and its stakeholders by actively promoting and selling accommodation, tours and tickets.

"It is my hope that our 2025 season will be a great success, and that locals and visitors alike will experience everything our towns and villages have to offer."

The Visitor Information Centre at Bridgefoot, Stratford-upon-Avon (CV37 6YY) is planned to re-open on Saturday 29 March and will return to its usual opening hours.

Opening hours and contact details:
Monday to Saturday 9am to 5pm
Sunday                   10am to 4pm

Please note the centre is closed everyday from 12.30pm to 1.30pm for lunch.

Phone: 01789 264293
Email: vic@stratford-dc.gov.uk


Contact details

Stratford-on-Avon District Council
Elizabeth House, Church Street,
Stratford-upon-Avon, Warwickshire,
CV37 6HX
Tel: 01789 267575

Back to Current Press Releases

Contact: The Communications team

Last updated on 18/03/2025