Stratford Tourist Information Centre moving back to Bridgefoot

Stratford-upon-Avon's Tourist Information Centre will be moving back to Bridgefoot in the New Year, with partners agreeing a target of moving no later than 31 January 2012.

Stratford-on-Avon District Council and Stratford-upon-Avon College have agreed to relocate Stratford's Tourist Information Centre at Bridgefoot after the building has been refurbished and in the meantime the current facility will remain in Henley Street.

Cllr Chris Saint, Leader of Stratford District Council says: “We've now been presented with a business case from the college and will be working together to progress this.  A tourist information centre in Stratford-upon-Avon is vital to our tourist sector and local businesses and will be ideally situated in Bridgefoot.

“As well as securing the future of the TIC, Stratford District Council is pleased that under the new agreement will sponsor up to 10 apprenticeships. This is a fabulous opportunity giving young people important work experience, supporting the local economy and providing an essential service in our historic town."

Martin Penny, Principal at Stratford-upon-Avon College says: “We are delighted that we have reached this agreement and established a definite future for the TIC in the town.  Many people have said previously that the TIC should be in the town centre and although we recognise the value of this, having now experienced this, the right location for the TIC is Bridgefoot.  Currently footfall is 150,000 and we're hoping to increase that to 250,000.

“We are all looking forward to a grand opening at the start of the new tourist season next year which will no doubt be an extremely busy time with the forth coming Olympics in 2012."